Black Eyed Peas star i.am " class="align-top text-decoration-none text-primary"> will.i.am has launched his debut eyewear collection ill.i Optics, collaborating with designer George Gorrow to create a collection of glasses and sunglasses for men and women. The glasses, made from acetate and metal, are inspired by styles worn by 1980s hip-hop pioneers, and are designed to be 'progressive and timeless'. will.i.am commented 'I see a gap in the world of eyewear and this is my instalment of what I feel is missing. I want this to be an honest brand - it's about dedication and passion'.